Self Advertisement
This project is a self-ad. Imagery includes myself wearing a black suit to demonstrate my structured and organized personality. The lowercase, sans-serif typeface relates to my overall approachability as a person and the typeface’s strong diagonals point to my liking for sharp, crisp, and clean designs. My passions can also be seen around the advertisement, indicating my love for graphic design, photography, intense attention to detail, and my ability to think in both creative and analytical ways.
Celsius Animated Cinemagraphs
These advertisements are meant to promote the Celsius brand and market them as the best healthy alternative energy drink. This animation style helps to inform the viewer that Celsius prides itself on catering to those who live—or are living—an active lifestyle.
